In April Perstorp appointed two new sales managers for feed additives. Both sales managers will be active in Europe: Mr. Christophe Michaut will be responsible for France, Dr. Peter Papocsi for Central and Eastern Europe. Their responsibilities will include marketing Perstorp’s extensive range of feed additives, and managing the technical and practical support of the customers in their respective areas.
Christophe Michaut (48) started as sales manager France on April 19. Initially he will focus on mash feed mould protection, promoting ProPhorce® BD through the veterinary channel and promoting ProPhorce® AC 299 with premixers. Before starting with Perstorp Michaut was active in aquaculture, marketing nutritional complements, feed additives and honey bees medicine.
Making a difference in feed additives
Perstorp is one of the biggest producers of propionic and formic acid in Europe. The business unit Perstorp Performance Additives focuses exclusively on developing and marketing feed additives such as acidifiers, mould inhibitors, antibacterials and toxin binders.
Expanding the technical and support teams is part of Perstorp’s growth strategy for the Performance Additives business unit. Just last month Perstorp’s sales team was expanded with Mr. André Vermuë who was appointed as Sales Manager for the Netherlands, the United Kingdom and Ireland.